tag:blogger.com,1999:blog-31166334187854318202024-02-06T19:55:34.731-08:00Web Design Agency India | Digital Marketing Agency Interactive BeesInteractive Bees, web development and Web design (Agency)firm is a group of innovative professionals in india that specialize in providing digital interactive solutions. For more information please visit at https://www.interactivebees.comInteractive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.comBlogger130125tag:blogger.com,1999:blog-3116633418785431820.post-19781770748024075932022-12-23T03:49:00.005-08:002022-12-23T03:49:53.074-08:00How Does SEO Help in Growing Organic Business?<p style="text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif;"><span style="white-space: pre-wrap;">In the present technological era, digital marketing is becoming one of the best solutions to develop and promote your brand in the present competitive scenario. To build your brand image and to grab the attention of your potential users, you need to focus on various factors to spread the word around like maintaining an attractive website, marketing campaign, and so on. SEO or Search Engine Optimisation is one such tool to build your brand stronger and to grow your online presence. It will help your website to get a presence in search engines. Thus, it would enhance your customer base by growing your presence organically and will also help the website attain high rankings in search engines. Interactive Bees is a leading digital marketing agency providing <a href="https://www.interactivebees.com/seo-services.html">SEO services in Delhi</a>. The company has a large satisfied client base. Here we will discuss the advantages of SEO in growing organic business!!</span></span></p><span id="docs-internal-guid-cd489144-7fff-8d92-37d7-76ae3db744e6"><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><b>Helps to Stand Out</b></span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">SEO is an important tool to effectively help your website to stand out in the ocean of competitors. It would use specific keywords related to your product or brand to make your website visible on the net. Success completely relies on effective strategies and the experience of the team handling your account. Having a website is not enough, the SEO team would work on consistent visibility to help you grow your business.</span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Help Drive Traffic to Your Website</span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">It's very crucial to attract your clients by increasing visibility and awareness about your products and services by driving them to your website. SEO is the best tool to achieve this goal and help you to grow awareness amongst your prospective clients. Thus generating and convincing leads to use your brand.</span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Help Build Trust</span></p><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">SEO enables your website to secure high rankings, and as of now, most users trust the products and brands securing high rankings. Although, it is not a simple task and requires consistent efforts, patience, and time. It would also need to create a positive user experience to build a strong client base. The team would look after all these aspects and would make it easy for the users to navigate through your website with an enhanced user experience.</span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">Long Term Results</span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">SEO is a slow and steady tool to expand your business. It would not yield desired results immediately but would ensure the slow and steady progress of your products, services, or brand. Once it gains momentum you would be astonished to find the presence and visibility of your brand for longer periods than getting immediate short-term results as in a marketing campaign. The need is just to be persistent in the efforts.</span></p><br /><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">SEO needs a thorough search and a focussed approach to getting desired results. This required consistent optimization and promotion of your website. You may check the portfolio of Interactive Bees and can also browse through the success stories and client feedback to select them for availing of the</span><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;"> </span><a href="https://www.interactivebees.com/" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">best SEO services in Delhi</span></a><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline; white-space: pre-wrap;">.</span><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"> Visit the website now to hire a team of dedicated professionals. The company will do wonders for the promotion of your brand!!!</span></p><div><span style="color: #0e101a; font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;"><br /></span></div></span>Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-38480116572616391862021-09-02T02:04:00.003-07:002021-09-02T02:04:52.656-07:00Why Professional Product Package Designing Services are Essential for Your Business<p style="text-align: left;"> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaMlOlzCbE5BYp1t3qxh2qJA2tRtkaK2NcVOrWg5UCdGa3NfmONfcCM7hCysTIqRK9jSFsIEZ2jM5Z8O99GxiS4N-hP3gWGWh1gLdMxQh97-z1G3sqiFR17KWMFp_ZrB6gpNLRrvjNawTb/s1236/ultimate-guide-product-packaging.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="696" data-original-width="1236" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgaMlOlzCbE5BYp1t3qxh2qJA2tRtkaK2NcVOrWg5UCdGa3NfmONfcCM7hCysTIqRK9jSFsIEZ2jM5Z8O99GxiS4N-hP3gWGWh1gLdMxQh97-z1G3sqiFR17KWMFp_ZrB6gpNLRrvjNawTb/s320/ultimate-guide-product-packaging.jpg" width="320" /></a></div><p></p><p>If you own a product-based business, you must require packaging material to pack your products individually or in designated sets and secure them from external damage. But the product packaging also serves another purpose, probably a more crucial purpose for your business, i.e. to attract your target audience and make your products/brand desirable. Though you may directly hire a printing company to produce standard or conventional packaging material for your products, hiring a professional designer can prove to be more lucrative. Below are some reasons why you need professional product package designing services for your business. And if you are already looking for established<a href="https://www.interactivebees.com/print-advertisement.html" target="_blank"> packaging design companies</a>, then Interactive Bees can help; check their website right now! </p><p><br /></p><p></p><ol style="text-align: left;"><li>Irrespective of your niche, you must be competing with a lot of other businesses offering similar products. A professional packaging designer ensures that your product stands out in the crowd with a unique design. </li><li>Package design created by a professional helps in the brand building of your business. Remember, branding does not end at logo designing, it starts with it and product packaging plays an important role in the brand building of product-based businesses. </li><li>An experienced designer will ensure uniformity in the package designing of various products offered by you. This consistency further strengthens the brand identity. </li><li>Professionally designed packages ensure that the vision, mission and values of your business and/or the USPs of your products are conveyed through every piece of the product that you offer in the market. </li><li>As consumers are becoming more aware of the cons of plastic packaging, an expert designer can help you eliminate such materials and make your product packaging more eco-friendly. </li><li>Often, consumers cannot see, handle or experience products before making a purchase and unboxing the package. In such cases, a professionally designed package becomes all the more important for your products as it reflects the product quality. </li><li>The package design of a product is not just a matter of creativity and attractiveness. The packaging contains a lot of important information, such as product ingredients, nutrient value (in case of eatables), directions to use, warnings (if any), date of manufacturing, expiry date, etc. A neat design created by an expert will help consumers find all such required information easily, while maintaining the visual appeal of the package. </li></ol><p></p><p>Many innovative packaging design companies are now available in India that experiment not only with the graphical designs of product packages but also with their structural designs to make them stand out in the market. One such trusted company is Interactive Bees. Its expert services are not limited to package designing only, but extend to <a href="https://www.interactivebees.com/Brochures-Design-Portfolio.html" target="_blank">professional brochure designing services</a>, logo designing, catalogue designing, corporate branding solutions and much more. Visit their website now to explore! </p>Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-55440550818000436112021-08-16T11:37:00.001-07:002021-08-16T11:37:11.398-07:00How Businesses Can Work their Way Through the COVID-19 Crisis With Digital Marketing<p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh4GGf_WToKb2GnBrWOkQAKnx2RwqgHFbx6o0_5dmt8mmv5Wwxvr2qM9_KLeqlXI5wfKjV3n3wamNCV9DhHwBQA2-XWkc3hEeANy8rGi1QlMloDwSXeSEwreuy4SNgL-FTVYC0ZqtjM8pjI/s1008/large_Gt3_maI3Pg1p3LCdz686W_z41IEvOy6elJNQmu_oRLc.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="435" data-original-width="1008" height="138" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh4GGf_WToKb2GnBrWOkQAKnx2RwqgHFbx6o0_5dmt8mmv5Wwxvr2qM9_KLeqlXI5wfKjV3n3wamNCV9DhHwBQA2-XWkc3hEeANy8rGi1QlMloDwSXeSEwreuy4SNgL-FTVYC0ZqtjM8pjI/s320/large_Gt3_maI3Pg1p3LCdz686W_z41IEvOy6elJNQmu_oRLc.jpg" width="320" /></a></div><p></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Coronavirus, that causes the disease COVID-19, has taken the world by storm and literally changed how things function and operate. Other than impacting the health and immune systems of most people, it has caused a major disruption in the economic states across the globe. Due to the protective measures taken to contain the deadly coronavirus, most businesses are shut so that social distancing can be followed. An apt decision, but what about the businesses who are suffering? Are you supposed to sit and wait for the pandemic to be over? Or can you actually do your business some good and prepare it for some profits in the coming time?</span></p><p><b id="docs-internal-guid-1b533bef-7fff-b51e-bbe8-7781b6cccda0" style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Well, it’s your choice. If you want to take some measures to bring your business up even in the times of lockdown, you can very well do so with digital marketing. Remember, people are at their homes, constantly connected via the internet. So, why not use this time to take your business to new heights with the help of digital marketing and grabbing some eyeballs?</span></p><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Well, you will probably need an expert from a </span><a href="https://www.interactivebees.com/online-brand-communication.html" style="text-decoration: none;"><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">digital marketing agency</span></a><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">to help you with some workable tactics. Meanwhile, here are some things that you must be doing:</span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Be in touch with your customers</b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">The worst thing you can do right now is sit back and wait for the lockdown to be over. Why do that when you can connect with your customers with the help of social media? This is the time to come up with creative content and share that on your social media handles to let people know that you are still operating. Since the most searched news right now is about the coronavirus, you can relate your posts with the same by conveying a message. Forming a positive impression by letting out good ideas and guidelines can really work in your favour. </span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Use relevant hashtags</b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Hashtags like #StaySafeStayHome or #COVID19, etc. are quite trending nowadays. Including these hashtags appropriately in your social communications and advertising campaigns can help you get some attention. You need to make sure that the content you share is not too salesy. Conveying a subtle message depending on the theme of your business will do the trick. </span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Search engine optimization</b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">With some extra time on your hands, this is the time to bring your business listing up in the Google search results by dedicatedly working on search engine optimization. Using advanced SEO techniques like link building, curation, keyword optimization, etc., you can increase the chances of a good overall ranking of your business website in the search results. Interactive Bees is the one of the</span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">best seo agencies in Delhi</span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">with just the right talent to assist you with the search engine optimization of your website. </span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Email marketing</b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Just because the office or the industry is shut doesn’t mean you need to stop with the email marketing. You can still work on the same by coming up with relevant content. For example, Myntra has been sharing Yoga and workout ideas in their mails that people can use during the lockdown to maintain fitness. Along with the same, they are indirectly promoting their activewear. Similar ideas, depending on your business theme, can be devised to keep customers informed that you and your services are out there. </span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Don’t stop with the paid advertising</b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Many businesses are under the impression that paid advertising is of no use, considering the present scenario. Sure, consumers aren’t actually spending or purchasing right now. But as soon as the restrictions are lifted, they will. For the time that is to come, it is important to keep working on advertising as diligently as you have been up until now. Letting more people know about your brand or simply retaining your present customers won’t work until you are actively advertising your business. You may use social media advertising or Google paid ads instead of offline advertising at present but the point is not to abandon it completely. </span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Revamp your website</b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">How many of you have been putting the idea of redefining your business website’s theme and overall look on hold? Well, this is the time to bring the ideas out and work on them. Getting a brand new and fresh outlook on your business and coming up with better and updated website content and design can actually serve you well in the future. Also, the changing guidelines of Google ranking have particularly focussed on new and updated content, which is one of the major ranking factors of the Google algorithm. So, updating and improving your website will work well for your SEO too. An expert designer from a </span><a href="https://www.interactivebees.com/" style="text-decoration: none;"><span style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">web design agency</span></a><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;"> </span><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">can help you with possible designs according to your personal taste and business objectives. </span></p><p><b style="font-weight: normal;"><br /></b></p><ul style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; list-style-type: disc; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; text-decoration: none; vertical-align: baseline; white-space: pre-wrap;"><b>Precise targeting </b></span></p></li></ul><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">You can also use this time to target some of your high-value customers while also retaining them for the long term. Here’s an idea for example. Since people are locked in their houses, you can come up with a creative idea depending on your business theme to engage your audience. For example, if yours in an apparel business, then you can start a whole new campaign where you use your social media channels to ask your audience to ditch the monotony and upload a picture of themselves all dressed up in their favorite outfit. This will help your customers recognize your brand and it could even open avenues to several new ones. </span></p><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.38; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Ideas are abundant. The only requirement is for you to take action and not fall victim to slow down. Use the aforementioned tips to grab your business and dive headfirst into effective digital marketing while maintaining constant communication with your target audience. </span></p><p><br /></p>Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-49169460441097026352021-08-05T22:22:00.002-07:002021-08-05T22:22:18.586-07:00Top 4 Benefits of Print Media Advertising for Small Businesses <p> </p><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1v4ETCyCpGsfIrqdnEfc0OoPrx-DMlJsyniOdAvFf3xk0YAkfh7zj1Y4suehWUsI00-qZPtIWuPTLebjJs1W0JjdCT8J8UlnkgO7fjriwz2F0V-mRbeWjXuGDs1RGYP6zwiK5wk4Oy7T_/s512/print-blog-infographic-512x1024.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="512" data-original-width="512" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1v4ETCyCpGsfIrqdnEfc0OoPrx-DMlJsyniOdAvFf3xk0YAkfh7zj1Y4suehWUsI00-qZPtIWuPTLebjJs1W0JjdCT8J8UlnkgO7fjriwz2F0V-mRbeWjXuGDs1RGYP6zwiK5wk4Oy7T_/s320/print-blog-infographic-512x1024.jpg" width="320" /></a></div><b id="docs-internal-guid-dfc86938-7fff-bbc5-f6b6-61b10fb94d50" style="font-weight: normal;"><br /></b><p></p><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Many small business owners and newcomers consider print media marketing to be dead. However, the truth is just the opposite. The print is still an efficient mode of advertising and has its own sets of benefits. Though digital marketing has grabbed the limelight in recent years, it has not completely taken over print advertising. Below are 4 reasons why small businesses should consider incorporating a print media marketing strategy in their branding plans. </span></p><p><b style="font-weight: normal;"><br /></b></p><ol style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; list-style-type: decimal; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Reaches Target Audience </span></p></li></ol><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Businesses can reach their target audience through advertising in the right newspapers and magazines as they have a specific set of readers. Each newspaper and magazine is unique in terms of its niche, the demographic area it serves and its reader-base. Therefore, businesses can identify the age-group of their target audience, their genders, choices and preferences to advertise in a suitable print advertising platform accordingly. </span></p><p><b style="font-weight: normal;"><br /></b></p><ol start="2" style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; list-style-type: decimal; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Helps in Brand Building </span></p></li></ol><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Print helps in increasing brand visibility and awareness by reaching out to a large number of consumers at once. There won’t be instant results, but a right campaign settles down in the subconscious mind of readers so that they are tempted to buy the product when they see it in the market. It also leverages the credibility as readers tend to view the brand with the same trust with which they view the publication. </span></p><p><b style="font-weight: normal;"><br /></b></p><ol start="3" style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; list-style-type: decimal; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Effective yet Economic </span></p></li></ol><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Advertising through TV commercials and similar platforms is rarely feasible for small businesses. No kind of advertising is cheap but the print is economical and equally effective. Therefore, print is a cost-effective mode of advertising and remains a good choice for such businesses. Additionally, businesses observe less competition in print media as only a limited number of ads are printed in one edition, while in digital, users might come across an ad after every few posts or videos. </span></p><p><b style="font-weight: normal;"><br /></b></p><ol start="4" style="margin-bottom: 0; margin-top: 0; padding-inline-start: 48px;"><li aria-level="1" dir="ltr" style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; list-style-type: decimal; text-decoration: none; vertical-align: baseline; white-space: pre;"><p dir="ltr" role="presentation" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Leaves a Long-Lasting Impression </span></p></li></ol><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Correctly designed banners, brochures, catalogues, business cards and print ads leave a long lasting-impression in the minds of consumers. Research has shown that people have a higher attention span and retention power while reading printed text. Therefore, employing a print media strategy is highly recommended for small businesses. </span></p><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.7999999999999998; margin-bottom: 0pt; margin-top: 0pt; text-align: justify;"><span style="background-color: transparent; color: black; font-family: Arial; font-size: 11pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre-wrap; white-space: pre;">Important Tip: </span></p><p><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">While print advertising has ample benefits, it is effective only when it grabs readers’ attention. Thus, it is important to work extensively on the content, design, concept and overall presentation of an advertising campaign. Also, unlike digital advertising, redoing and replacing a print ad campaign due to any reason can become a costly affair. Hence, it is suggested to work with a trusted print advertising agency like Interactive Bees, which offers services like graphic designing, catalogue designing, print ad designing and </span><a href="https://www.interactivebees.com/Brochures-Design-Portfolio.html" style="text-decoration-line: none;"><span style="color: #1155cc; font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; text-decoration-line: underline; text-decoration-skip-ink: none; vertical-align: baseline; white-space: pre-wrap;">brochure designing in Delhi</span></a><span style="font-family: Arial; font-size: 11pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre-wrap;">. The expertise of such professional agencies increases the return on investment exponentially. </span></p>Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-17111985940038469482021-07-04T23:07:00.003-07:002021-07-04T23:14:41.288-07:00 SEO vs SMO: Understanding the Similarities and Differences<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-95Lg3nf8UTtsJfORfi9NChkAPuXHQQMStMeShJwmWDCHVJc0eIOvUJKGHbQD1umCasNCB4GDiV1PMhTMVuCyuJ6605h0iLG9DTgOFqIpZe_U7L5_9CQWiXL99L2jUS5sk5EkDqpxKeYz/s1024/SEO-And-SMO-Difference-Pic.jpg" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="373" data-original-width="1024" height="183" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg-95Lg3nf8UTtsJfORfi9NChkAPuXHQQMStMeShJwmWDCHVJc0eIOvUJKGHbQD1umCasNCB4GDiV1PMhTMVuCyuJ6605h0iLG9DTgOFqIpZe_U7L5_9CQWiXL99L2jUS5sk5EkDqpxKeYz/w568-h183/SEO-And-SMO-Difference-Pic.jpg" width="568" /></a></div><br /><p><br /></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"></p><div class="separator" style="clear: both; text-align: center;"><span face="Calibri, sans-serif" style="font-size: 12pt; text-align: left; white-space: pre-wrap;">With the introduction of the concept of digital marketing, a number of terms and acronyms also came into existence with which people were completely unfamiliar earlier. SEO, SMO, SEM and PPC are just a few of them. While people are getting more aware of digital marketing and various practices involved with it, many are still unable to differentiate SEO from SEM and SEO from SMO. In this quick read, understand the difference and similarities between SEO and SMO and find out which one you should pick for maximum benefits and return on investment (ROI). </span></div><p></p><p><b id="docs-internal-guid-ea2083b3-7fff-2247-dd54-ed7444a4ede5" style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">What is SEO? </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">SEO stands for Search Engine Optimisation. This practice is followed to increase your website’s </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">visibility against relevant keywords. In other words, it helps improve your website’s ranking in </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">search engine result pages (SERPs), so, when a user enters a query related to your business on a </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">search engine, SEO helps your website show up in the top results. If you want to use SEO for the </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">growth of your business, hire Interactive Bees as it is one of the best SEO companies in Delhi and</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> has worked for hundreds of businesses across India. </span></p><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">What is SMO? </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">SMO stands for Social Media Optimisation. It involves practices that help you establish a stronger </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">presence on the web via social and interactive platforms, like Facebook, Instagram, Twitter,</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> LinkedIn, forum websites and other such platforms. </span><a href="https://www.interactivebees.com/social-media-optimization.html" style="text-decoration: none;"><span face="Calibri,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">SMO services</span></a><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> aim at enhanced engagement that further helps you drive traffic from social </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">channels to your website, resulting in quality leads, more sales and better revenue. </span></p><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">What is the difference between SEO and SMO? </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Besides the fact that SEO involves search engines like Google, Bing, Yahoo, etc. and SMO</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> involves social sites like Facebook, Twitter and Snapchat, SEO and SMO are quite different</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">from each other. Both of them involve completely different strategies, tactics and approaches. </span></p><span face="Calibri,sans-serif" style="font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre;"><div><span face="Calibri,sans-serif" style="font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre;"><br /></span></div><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;"></span></span><ul style="text-align: left;"><span face="Calibri,sans-serif" style="font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre;"></span><li><span face="Calibri,sans-serif" style="font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre;"><span face="Calibri,sans-serif" style="font-family: Calibri, sans-serif; font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline; white-space: pre;"><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;"><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;"><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;"><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;"><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;">While SEO is majorly based on keyword targeting, SMO services</span><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; font-weight: 700; vertical-align: baseline;"> </span><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;">focus more on content </span></span></span></span></span></span><span face="Calibri,sans-serif" style="font-size: 12pt; font-variant-east-asian: normal; font-variant-numeric: normal; vertical-align: baseline;"><span style="font-size: 12pt;">creation </span></span></span></li></ul><span style="font-size: 12pt;">appealing presentation and driving engagement based on the latest trends. </span><br /><div><div><div><div><span style="font-family: Calibri, sans-serif; font-size: 12pt; white-space: pre;"><br /></span></div><div><ul style="text-align: left;"><li><span style="font-family: Calibri, sans-serif; font-size: 12pt; white-space: pre;">SEO aims at targeting the specific audience that is looking for products/services </span>related to your business and drives it to you. On the other hand, SMO aims at targeting a wider audience and displaying your content to it. So, SEO drives users to your content but SMO drives content to the users. </li></ul></div><div><ul style="text-align: left;"><li><span style="font-family: Calibri, sans-serif; font-size: 12pt; white-space: pre;">SEO mostly involves publishing relevant content and information, however, in SMO, the </span>focus is also upon the visuals, presentations and overall appeal along with the content and information. </li></ul></div><div><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">What are the similarities between SEO and SMO? </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">Both SEO and SMO drive traffic organically and users do not see either of the optimised content as</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> promoted content or advertisements. Neither SEO nor SMO generates results overnight. They require</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> some time, tweaking, modifications and continuous efforts to generate positive results. Both of these </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">practices help improve your online presence and revenue via digital platforms. If you are looking for </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">the best SMO or the </span><a href="https://www.interactivebees.com/seo-services.html" style="text-decoration: none;"><span face="Calibri,sans-serif" style="-webkit-text-decoration-skip: none; background-color: transparent; color: #1155cc; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration-skip-ink: none; text-decoration: underline; vertical-align: baseline; white-space: pre;">best SEO company in Delhi</span></a><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">, look no further and trust Interactive Bees. </span></p><p><b style="font-weight: normal;"><br /></b></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 700; text-decoration: none; vertical-align: baseline; white-space: pre;">Which one should you opt for - SEO or SMO? </span></p><p></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">SEO and SMO have their own benefits. In fact, the best and maximum possible results are generated</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> when both the strategies are used together. To make the most lucrative decision for your business, </span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;">consult the experts at Interactive Bees to discuss with them your business and marketing goals,</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> target audience, competition and budget. They generate a customised digital marketing plan for your</span></p><p dir="ltr" style="line-height: 1.8; margin-bottom: 0pt; margin-top: 0pt;"><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"> business that can reap maximum ROI. Visit their website now to know more. </span></p><div><span face="Calibri,sans-serif" style="background-color: transparent; color: black; font-size: 12pt; font-style: normal; font-variant: normal; font-weight: 400; text-decoration: none; vertical-align: baseline; white-space: pre;"><br /></span></div></div></div></div></div>Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-49667827668957849252019-08-29T06:05:00.001-07:002019-08-29T06:11:55.293-07:00Why use PPC to Enhance your Brand?<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhCoOhqe9IxegluAyf3ajL4jpC0ktqOztFt2Bc61oVY44ti8rTnL17kifkdVezlHD_M6Dua8iY9AFfw7n7fm0NXCB_iIp1eFf26yO1qEaScYmABnD5HxzHbAJNoUqYV05qd-IhxP5_tsWSC/s1600/PPC-The-basics.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="840" data-original-width="1524" height="352" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhCoOhqe9IxegluAyf3ajL4jpC0ktqOztFt2Bc61oVY44ti8rTnL17kifkdVezlHD_M6Dua8iY9AFfw7n7fm0NXCB_iIp1eFf26yO1qEaScYmABnD5HxzHbAJNoUqYV05qd-IhxP5_tsWSC/s640/PPC-The-basics.jpg" width="640" /></a></div>
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<span style="font-size: 12pt;">We are living in the era of start-ups. With new businesses opening up almost every single day, it is quite difficult to create a niche in this innately hostile environment. For the most part, small businesses assume that the bigger companies have access to massive budget, hence they can attract more visibility. But the truth is quite far from it. The game is all about creating an effective </span><span style="font-size: 12pt;">b</span><span style="font-size: 12pt;">rand- the one facet that will cover all the aspects of your business and present it to the public. When done right, </span><span style="font-size: 12pt;">b</span><span style="font-size: 12pt;">randing creates recognition, builds trust and helps in amplifying sales and revenue.</span></div>
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<span style="font-size: 12pt;">One of the major methods to generate brand awareness is to employ <a href="https://www.interactivebees.com/ppc-pay-per-click-consultant-company.html" target="_blank">PPC services</a>. PPC or Pay-Per-Click campaigns </span><span style="font-size: 12pt;">are the </span><span style="font-size: 12pt;">advertise</span><span style="font-size: 12pt;">ments</span><span style="font-size: 12pt;"> </span><span style="font-size: 12pt;">of </span><span style="font-size: 12pt;">your company on the internet </span><span style="font-size: 12pt;">where you </span><span style="font-size: 12pt;">pay a fee for each time </span><span style="font-size: 12pt;">a viewer clicks on your </span><span style="font-size: 12pt;">ad. This allows your website to appear front and centre in the form of an ad when searched using a specific keyword or behaviour. But why would you use PPC Services if your brand is unique and already ranks on top of search pages? </span><br />
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<span style="font-size: 12pt;">Here are some reasons:</span></div>
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<li style="text-align: justify;"><b><span class="15" style="font-size: 12pt;">Creating Trust: </span></b>PPC is one of those strategies that will help you reach your goals quicker, but create a long term impact on the market as well. Marketing content using PPC is great as it creates a trust factor amongst the target audience. When you can provide the exact content for the search query <span style="font-size: 12pt; text-align: justify;">of </span><span style="font-size: 12pt; text-align: justify;">the consumer, it builds your company’s reputation in the field.</span></li>
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<li style="text-align: justify;"><b><span class="15" style="font-size: 12pt;">Generating Website Traffic: </span></b>When a PPC campaign is initiated on search engines like Google, it certainly takes your website to the top. This creates more visibility for consumers who are searching for their required products or services, hence generating adequate traffic on your website as a result. To launch a PPC campaign, connect with <span style="font-size: 12pt; text-align: justify;">b</span><span style="font-size: 12pt; text-align: justify;">randing </span><span style="font-size: 12pt; text-align: justify;">c</span><span style="font-size: 12pt; text-align: justify;">ompanies like <a href="https://www.interactivebees.com/" target="_blank">Interactive Bees</a> that conduct proper research on your target market and create an effective strategy for the same.</span></li>
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<li style="text-align: justify;"><b><span class="15" style="font-size: 12pt;">Quicken Consumer Decision: </span></b>After you have created a trust factor amongst the consumers and built a level of familiarity with the brand, you will get control of the sales you generate through it. PPC ensures that the consumers get to the product page quicker, and get the exact data they need to make the purchasing decision.</li>
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<span style="font-size: 12pt;">Marketing is not an easy way to walk through, it has its share of ups and downs. Hence, you must analyse what actual goals you want to achieve through PPC and then invest accordingly in those. PPC </span><span style="font-size: 12pt;">s</span><span style="font-size: 12pt;">ervice</span><span style="font-size: 12pt;">s are a kind of </span><span style="font-size: 12pt;">investment that can convert your </span><span style="font-size: 12pt;">money </span><span style="font-size: 12pt;">into a trustworthy and loyal customer base.</span><span style="font-size: 12pt;"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-85160615075749048572019-05-27T04:50:00.001-07:002019-05-27T04:53:34.095-07:00How a Powerful Presentation can Help You Close The Deal?<div dir="ltr" style="text-align: left;" trbidi="on">
<b><span style="font-family: Verdana, sans-serif; font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">Getting ready for a pitch?<br /></span></b><br />
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<span style="font-family: Verdana, sans-serif; font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">This is
that big shot client you always wanted to meet and you have finally landed a
meeting with him. You are all dressed up and ready for the big day. But wait,
are you completely ready?<o:p></o:p></span></div>
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<span style="font-family: Verdana, sans-serif; font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">A dynamic
personality and good speaking skills isn’t enough to turn the tides to your
favour. So, what else do you need to engage that big shot in listening to what you
have to say?<o:p></o:p></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxcvdZ8NV7VneC3wkCxqMEXx9lwwxSOjdrnWnd2uvE9AQu8S_0t-amCEeU0Sn0Zyu3dJ0TFw6rYO1y7I80wNGQrw2mRic0dVu9m741YvYf-P4ONUCH-IFVlyWCarXG0FEhAU0qIEQBWUc3/s1600/strength-img.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><span style="font-family: Verdana, sans-serif;"><img border="0" data-original-height="303" data-original-width="413" height="234" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxcvdZ8NV7VneC3wkCxqMEXx9lwwxSOjdrnWnd2uvE9AQu8S_0t-amCEeU0Sn0Zyu3dJ0TFw6rYO1y7I80wNGQrw2mRic0dVu9m741YvYf-P4ONUCH-IFVlyWCarXG0FEhAU0qIEQBWUc3/s320/strength-img.jpg" width="320" /></span></a></div>
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<b><span style="font-family: Verdana, sans-serif; font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">A professional presentation!<br /></span></b></div>
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presentation is a powerful asset that has the power to bring you business, only
if it is made well. It can also help reduce your speaking efforts by drawing
the audience’s attention away from you and towards the screen.<o:p></o:p></span></div>
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talk about the USPs that a powerful <a href="https://www.interactivebees.com/PowerPoint-Presentations.html">professional
presentation</a> needs to help you close the deal.<o:p></o:p></span></div>
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<span style="font-family: Verdana, sans-serif;"><b><span style="font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">Visual impact<br /></span></b><span style="font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;"><o:p></o:p></span></span></div>
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starts with the looks. The look and feel of your presentation speaks a lot
about your creativity. The use of multimedia can help improve the audience's
focus, a presentation with images, audio and video can have a greater visual
impact than just text. This can also help the presenter to improvise and
be interactive with the audience.<o:p></o:p></span></div>
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<span style="font-family: Verdana, sans-serif;"><b><span style="font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">Flexibility<br /></span></b><span style="font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;"><o:p></o:p></span></span></div>
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presentation can be used to communicate in a number of effective ways.
Depending on your approach, you can either have a text-heavy, image-heavy or a
combination of both types of content forms. Text-heavy is used where you have
to talk in detail, while image-heavy helps to make your presentation more
conversational in a creative style. Both these approaches give you the
flexibility to present the content as per the need or preference. <o:p></o:p></span></div>
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<span style="font-family: Verdana, sans-serif; font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">Numbers
attract attention, hence, presentation gives you a unique and intuitive way to
communicate the stats with the help of lines, charts and flowcharts.<o:p></o:p></span></div>
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<span style="font-family: Verdana, sans-serif; font-size: 11.0pt; line-height: 115%; mso-ascii-font-family: Calibri; mso-bidi-font-family: Calibri; mso-hansi-font-family: Calibri;">But all
that done, you always need a <a href="https://www.interactivebees.com/flash-presentations.html">professional
presentation design company</a> that can accumulate all your ideas, stats,
communication and create a visually appealing presentation for you.<o:p></o:p></span></div>
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presentation is a great option when you need a visual kick, easy access or
ability to share information beyond that initial meeting and that's where
Interactive Bees, the professional presentation design company, comes into the
picture. It has what it requires to create a powerful presentation design by
incorporating a visual appeal and weaving the magic of words.<o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-14152096272798471992018-04-29T23:01:00.000-07:002018-04-29T23:01:27.023-07:00Python is Everyone’s Cup of Tea<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">When it comes to Artificial Intelligence or hacking, Python is the language that web developers need to master today. Other than handling these complex tasks, the Python is easy to understand and writing commands is way easier with it. It</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">’s That easy to learn and implement, that any <a href="https://www.interactivebees.com/web-development-company.html" target="_blank"><i><b>Web Development Company in India</b></i></a> may hire you, if you keep learning it at every step. But why? Why should you learn Python? Here are your reasons-</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWXu186osRFFpVaz2RFWEiUOTO8uVSuVE9gMMilZ2bWCDRQFcPgDqlbRmC2HggfbAgHzqQUV6gVDq16wz6ySVUEvz9o2lC9lmdIRB77kViZn26jF0jR4jhNCyMYq6HLK0W3Z7NXollGvLf/s1600/python-logo-master-v3-TM.png" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" data-original-height="203" data-original-width="601" height="108" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWXu186osRFFpVaz2RFWEiUOTO8uVSuVE9gMMilZ2bWCDRQFcPgDqlbRmC2HggfbAgHzqQUV6gVDq16wz6ySVUEvz9o2lC9lmdIRB77kViZn26jF0jR4jhNCyMYq6HLK0W3Z7NXollGvLf/s320/python-logo-master-v3-TM.png" width="320" /></a></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">1. Easy-Peezy</span></b><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">: It may sound not-easy-to-digest, but Python seriously is an easy to learn language that can also compete with C++, C#, Java, Javascript, Ruby and other main-programming languages. </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">2. Trending</span></b><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">: As it’s an era of Artificial Intelligence and Machine Learning, and Python is the key to all smart applications. It also comes handy when working on Scipy and Numpy. Besides, it’s flexible and faster.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">3. Test Anywhere</span></b><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">: Because it’s an open-source language, so whenever you learn it, you will be learning an updated language where people keep improving it from time to time, considering the concerns of the programming world.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><br /></span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">So whether you are taking help of any <a href="https://www.interactivebees.com/web-development-company.html" target="_blank"><b><i>web development company in India</i></b></a> or not, you can anyway get inspired with Python.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-57494062086152968482018-03-11T23:06:00.000-07:002018-03-11T23:06:04.197-07:00Promote your Instant Event, Instantly- Get Some Pamphlet Help!<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">From music concerts to flash sale, store opening to product launch, pamphlets rule! It is the shortcut to spread the word about latest happening in no time at all. Plus, it comes in every business</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">’ budget. </span></div>
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<a href="https://www.interactivebees.com/Packaging-and-Print-Designing.html" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" target="_blank"><img border="0" data-original-height="360" data-original-width="500" height="228" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3Rf3pZDHdRI1EyC8BRUEbml2_ZGNudVP_AEQ6ACh3JcedtfgnnXK0OL8dfEg9JqwiEBeMcExLVXQKkn1jEijxpKDYY3DQ6XSfPYScuD3EYbjaGJkhxqiIYYZKiLXGYBCdRZQ4u8cqCPKD/s320/promotion-pamphlet-printing-services-500x500.jpg" width="320" /></a></div>
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<span style="font-family: Calibri; font-size: 12pt;">Before social media spread like jungle fire, pamphlets were in. But sometimes, people don’t get the news about certain event on </span><a href="https://www.interactivebees.com/social-media-optimization.html" style="font-family: Calibri; font-size: 12pt;" target="_blank"><i><b>social media</b></i></a><span style="font-family: Calibri; font-size: 12pt;"> because for that also, business needs a strong base of followers. At that point, pamphlets come to the rescue!</span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">So bring it to your good use because you can-</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<u><span style="font-family: Calibri; font-size: 12pt;"><b>Reach Your Audience</b></span></u><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><b>:</b> Whether by </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">newspaper insert, street distribution, in-store distribution or door-to-door mail drop, you reach a great number of audience near that event, sale, launch or whatever needs their attention.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<u><span style="font-family: Calibri; font-size: 12pt;"><b>Bring Out the Creativity</b></span></u><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><b>:</b> But only if you choose to be creative with it. If you are planning on to promote with simple wordplay, fine! But you may also try different layouts or size, play around the shape or paper as well, whatever strikes your imagination.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<u><span style="font-family: Calibri; font-size: 12pt;"><b>Offer Incentives</b></span></u><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><b>:</b> It’s a great way to offer discounts in coupon form and encourage your ‘pamphlet readers’ to participate in the upcoming event. Moreover, it helps in creating a buzz around the upcoming event. </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">So, if you are operational in Delhi NCR, get help from the experts who are readily facilitating you with the <a href="https://www.interactivebees.com/Packaging-and-Print-Designing.html" target="_blank"><b><i>pamphlet printing in Delhi NCR</i></b></a>.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-68945400200153811192018-02-23T04:02:00.000-08:002018-02-23T04:02:00.336-08:00Key to Success on Social Media: its Optimization in 3 Steps<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEDQDwMHjfySWr976QCXp3gC2xRxLJtVPNI_qtQImpIKqrstRIk_q3g77IhBfppNBo5yoSD505ptEMW-6iieUrTElJs4ZhLHfd3aZ4Zowi6qp_RsMQQr_eAq2wyUcXIQ3Bd_89kr9afl_D/s1600/key+success.jpg" imageanchor="1" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;"><img border="0" data-original-height="395" data-original-width="525" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEDQDwMHjfySWr976QCXp3gC2xRxLJtVPNI_qtQImpIKqrstRIk_q3g77IhBfppNBo5yoSD505ptEMW-6iieUrTElJs4ZhLHfd3aZ4Zowi6qp_RsMQQr_eAq2wyUcXIQ3Bd_89kr9afl_D/s320/key+success.jpg" style="cursor: move;" width="320" /></a></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">Today, when a great half of the world is available online, your concern should shift from </span><span style="font-family: "calibri"; font-size: 12.0000pt;">‘</span><span style="font-family: "calibri"; font-size: 12.0000pt;">how to attract them</span><span style="font-family: "calibri"; font-size: 12.0000pt;">’</span><span style="font-family: "calibri"; font-size: 12.0000pt;"> to </span><span style="font-family: "calibri"; font-size: 12.0000pt;">‘how to keep them engaged’. Reasons could vary from one to another to one more, but the best way is to optimise your social media activities in order to facilitate your audience with some engaging stuff. How can you do that? Just consider these simple aspects before jumping the gun:</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 12pt;">1. No Perfectionism Please</span></b><span style="font-family: "calibri"; font-size: 12.0000pt;">: Perfection is the key to success and increased fan following. Agreed! But social media is not the right platform to run more tests and amend thing on regular basis. You may introduce or experiment with new type of content, the next time you post it. Just be fast and smart!</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 12pt;">2. Better to Communicate</span></b><span style="font-family: "calibri"; font-size: 12.0000pt;">: People on <a href="https://www.interactivebees.com/social-media-optimization.html" target="_blank">social media love to connect</a> with brands that treat them like friends-family and simply talk the language of their heart, not the corporate one. So involve this approach in each of your campaign strategy to evoke curiosity among your audience and indulge them in a conversation-like manner.</span></div>
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<b><span style="font-family: "calibri"; font-size: 12pt;">3. Be Unique and Offer Unique</span></b><span style="font-family: "calibri"; font-size: 12pt;">: No need to follow what the world is doing. People surfing on social media often get bored seeing repetitive content with slight variations. You need to dig in the trending topic at hand and create something striking around the same.</span></div>
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<span style="font-family: "calibri"; font-size: 12pt; text-align: left;">That’s all regarding your social media optimization, if you want to know more about managing your social media accounts that can get you desired results, log on to </span><a href="http://www.interactivebees.com/" style="text-align: left;"><u><span class="15" style="color: blue; font-size: 12pt;">www.interactivebees.com</span></u></a><span style="font-family: "calibri"; font-size: 12.0000pt;"> </span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-83471750525912271652018-02-08T02:26:00.001-08:002018-02-08T02:26:53.938-08:00Is Digital Advertising Right Way to Promote Your Brand?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">Advertisement is the best form to promote your brand and reach your target audience on a larger scale. To keep pace with digitally transforming world, digital advertising is rapidly taking over the virtual corridors. That is why we see a boom of <i><b><a href="https://www.interactivebees.com/Packaging-and-Print-Designing.html" target="_blank">advertising agencies in Delhi</a> </b></i>NCR, who are helping brands capture a great number of customers. So if you want to take over the reins of advertising in these corridors, you need to engage your audience to a great extent. Let’s see how to it!</span></div>
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<u><span style="font-family: Calibri; font-size: 12pt;"><b>Native Advertising</b></span></u><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><b>-</b> Advantage of all advantages- it’s not at all disruptive. It will only pop up on those screens where interested people would actually enjoy it. As these ads are not asking people to specifically buy the product or service, but the catchy headlines tempt them to click on that link at least once. And you never know, they might actually place an order for your product/service.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<u><span style="font-family: Calibri; font-size: 12pt;"><b>Value Added Ads</b></span></u><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><b>-</b> Adding value to your ads means making them more search centric. Make your brand’s <a href="https://www.interactivebees.com/Packaging-and-Print-Designing.html" target="_blank"><i><b>advertisement</b></i></a> more eye-catchy with quirky headlines like “How to”, “ways to”, “steps to”, as they usually attracts huge audience than general ads because people love to read the guide-book like content. </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">To be Continued…</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-23876610014202509692018-01-19T01:45:00.000-08:002018-01-19T01:45:29.669-08:00What is Video Content’s Role in Promoting Your Business?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "calibri"; font-size: 12.0000pt;">“People have an infinite attention span if you are entertaining them”</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><br /></span><span style="font-family: "calibri"; font-size: 12.0000pt;">- Jerry Seinfeld</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">And that’s the ultimate reality in this depending-on-virtual-content era where video is by far the best entertainment source. Every business that uses video marketing strategies to reach its audience, is using the full potential of promoting his/her brand in the virtual corridors. Even studies have revealed that a video content tend to attract up to 50% more audience.</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 12pt; text-indent: 0pt;">It’s all good to the point till you have your audience’s attention, the tough task is to keep them engaged with live action, there comes video! When it comes to explaining your business essence or aware your target group about an upcoming sales, banners and e-mailers, which may go unnoticed; so to your rescue, there comes video! Need to explain a boring method in an interesting way? Duhh! Here comes video!</span></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">Just like you don’t sell what you want your audience to use, rather you sell what they want to buy. Similarly, you have to use the marketing promotion strategies that your audience would love to see with keen interest. And it totally depends upon you, whether you want to create a video on your own or take help of <a href="https://www.interactivebees.com/Corporate-Video-Production.html" target="_blank"><i><b>corporate video production</b></i></a> house, just create something entertaining, yet informative that your audience won’t be able to resist.</span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-42094756473730910882018-01-05T02:59:00.000-08:002018-01-05T02:59:20.665-08:00App Vs Website: What’s The Digital Doorway To Success For Startups?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri; font-size: 12pt;">Android or iOS? Windows or Mac? Apps or Websites? Some questions are as straightforward as a pretzel. Especially the last one.</span></div>
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<span style="font-family: Calibri; font-size: 12pt; text-indent: 0pt;">Ask any successful entrepreneur and they’ll tell you the struggle of choosing the best platform for a start-up. After all, not all enterprises can afford to have a big budget company.</span></div>
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<span style="font-family: Calibri; font-size: 12pt;">Time to stop comparing both on the basis of technicalities and think it out more as a business call. Here’s simplifying the comparison and breaking the argument down into a logical check-list:</span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<i><span style="font-family: Calibri; font-size: 12pt;">1) More Value Adding- </span></i><span style="font-family: Calibri; font-size: 12pt;">The first step is to always check what adds more value to the user. If your business requires multiple visits in a day by the customer or the use of precise location, then getting an app is a no-brainer. However, if your business focuses more on reach, then a mobile website serves better as it doesn’t face compatibility issues across various devices. </span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<i><span style="font-family: Calibri; font-size: 12pt;">2) More profitable- </span></i><span style="font-family: Calibri; font-size: 12pt;">Do you see your target audience growing more on app or website? Where do you think your business’ growth seems more scalable? Money isn’t the only metric that helps decide, but it leads you near your answer. </span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<i><span style="font-family: Calibri; font-size: 12pt;">3) Go with apps anyway- </span></i><span style="font-family: Calibri; font-size: 12pt;">Don’t worry if you’re still not able to make a decision; after all it’s a big move! So, in this case, it’s always best to follow the trend. </span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12pt;">Apps are making big moves and a lot of technology is being developed to support a large app ecosystem. More and more smartphones are being sold year on year, and for a better part in near future, apps look like a safe bet. </span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12pt;">The last thing to take into consideration is your website or<u><i><b> <a href="https://www.interactivebees.com/mobile-app-development.html" target="_blank">mobile </a></b></i></u></span><a href="https://www.interactivebees.com/mobile-app-development.html" target="_blank"><i><b><span style="font-family: Calibri; font-size: 12pt;">app</span><span style="font-family: Calibri; font-size: 12pt;"> </span><span style="font-family: Calibri; font-size: 12pt;">development company</span></b></i></a><span style="font-family: Calibri; font-size: 12pt;">. </span><b><span style="font-family: Calibri; font-size: 12pt;">India </span></b><span style="font-family: Calibri; font-size: 12pt;">has no dearth here! And the right partner can analyse your requirement, and help you make the right decision.</span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-39075056492944994262017-12-27T03:56:00.000-08:002017-12-27T02:28:35.095-08:00SMO in 2018 : Latest Social Media Optimization Tips<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "verdana" , sans-serif;">Social Media Optimization is a growing trend that is here to stay. When SMO was introduced to the market, its main aim was to drive traffic towards the website. In the recent years, however, the scenario has changed. Today social media optimization is more about what is trending and what works for the general public. Initially, <b>the purpose of the SMO was to channel the traffic from social networking sites to the main website</b>, but now the SMO means beating the competition amongst the social sites as well. Search engines are using the popularity on social media to rank websites in the SEO criteria. Let us shed some light on the basics tips on increasing your SMO score: </span></div>
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<span style="font-family: "verdana" , sans-serif;"><b>Building a Reputation: </b></span><br />
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<span style="font-family: "verdana" , sans-serif;">The first and foremost step is building a reputation for your social media page. This starts right from your content. You should have a sharp eye that recognizes the quality of the content. The content should connect to the psyche and mindset of the audience in focus. Your content should be interactive and engaging and should be receptive to discussions. It is always a plus point to share information via your posts and creative provided that the information is authentic. </span></div>
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<a href="https://www.interactivebees.com/social-media-optimization.html" style="clear: left; float: left; margin-bottom: 1em; margin-right: 1em;" target="_blank"><img alt="social media optimization" border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizlqD0FMM2gBqn6XVRZv_n2P2kQEXoq49Vl33PhZ5WDqFQJJtNPf_MV8kT2fQpfmk_-lRno4XPAP6yoVDwFA700zETSgsUjJVfgBjWSa94LsrFOjnwTWLc72_M2YPl3Tn0EV4bsPt2FiRf/s320/social+media+optimization.png" title="social media optimization" width="312" /></a><span style="font-family: "verdana" , sans-serif;"></span></div>
<span style="font-family: "verdana" , sans-serif;"><b>Active Engagement: </b></span><br />
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<span style="font-family: "verdana" , sans-serif;">Two words: engage actively. Never miss out any opportunity to talk to your audience as people just love someone who talks! Take suggestions, hold discussions and reply to each and every query, no matter how irrelevant it may be. Use the comment box of one of your media page as a medium to communicate and channelize your audience to another social media platform. For example, you can promote your twitter account on your Facebook and vice versa. Use your wit to place the source of your social network. PLUS,(see what I did here!) you can also humorously ask people to share your posts and increase the reach. </span></div>
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<span style="font-family: "verdana" , sans-serif;"><b>Maximize Influence through Social Media: </b></span><br />
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<span style="font-family: "verdana" , sans-serif;">Increase linking ability through blogs, white papers, PDFs and other such platforms. Using inbound links can act as a barometer for assessing the success story of your blog. For making your content travel faster, make use of hashtags, tagging and bookmarking. Also, make it a point that tagging and bookmarking is easy. Use portable mode of content like PDFs, audio files and video snippets and upload them on relevant sites while providing a link back to your website. This will help the content traverse faster. </span></div>
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<span style="font-family: "verdana" , sans-serif;"><b>Backing Mash Up: </b></span><br />
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<span style="font-family: "verdana" , sans-serif;">Yes, I understand, it can be complicated and confusing and also self degrading to some to involve mash ups in your social media strategies, but trust me, it works wonders. To allow your content being copied and used by other pages can be a tough thing to do but it only promotes your ideas. YouTube allows mash ups by letting you cut and copy the source code so that you could include a video in your content is one way encouraging mash ups. Conglomeration of content through RSS feed can help your content travel faster and boost it. </span></div>
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<span style="font-family: "verdana" , sans-serif;"><b>Stop Excessive Link Dropping: </b></span><br />
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<span style="font-family: "verdana" , sans-serif;">Do not; I repeat, DO NOT do excessive link dropping! The idea of optimizing your social media content to every LinkedIn group or Google+ community may seem tempting but resist it because it is really irritating to other users. Not only that, it can be counterproductive and your posts can be unfollowed or reported spam by avid and real users. This can in turn decrease the value of your content and decrease your social value. </span><br />
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<span style="font-family: "verdana" , sans-serif;">So, we discussed a list of things that can be done by you for your <a href="https://www.interactivebees.com/social-media-optimization.html" target="_blank"><b><i>Social Media</i></b></a>, but what really counts is honesty. Original content is the best appreciated. Your ideas should be bona fide or inspired but not copied. These are only a few suggestions, use them and of course, your talent and you are bound to create an everlasting stock of awesome ideas.</span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com1tag:blogger.com,1999:blog-3116633418785431820.post-37341787714335447132017-12-26T01:37:00.000-08:002017-12-26T01:37:11.566-08:00Whether Big Business or Startup, Why ORM Matters for All?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">After hearing a brand name, it</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">’s natural human tendency to refer to Google search results and see how that brand actually is. Be it for the job purpose, buying purpose or simply forming an opinion about the brand because the visitor’s friend might be in dire need of your brand right now.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<a href="https://www.interactivebees.com/Online-Reputation-Management-Services.html" target="_blank"><img border="0" data-original-height="606" data-original-width="700" height="346" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg3rpEYXQCFQWtIqv7SVH4cgQ1exujDaK0O_WIGwudx0n1zZchAAYRiOK2g5ut8S44FTXp-1SuypK7XC-VTvJ-ApPu_-lv4XgDjPZzo8eNKhK2ZIs27Wk5JHxAecpAeC_5IS14nJMYVFA8k/s400/reputation-management-public-relations-online-diagram.png" width="400" /></a></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">If you still didn’t get why <a href="https://www.interactivebees.com/Online-Reputation-Management-Services.html" target="_blank"><i><b>online reputation management</b></i></a> of a brand matters, you need to get serious. Once your prospect decides to know more than just the name of your product/service, they should find only positive reviews and favourable articles. Moreover, it should not only represent you in the positive light but also your audience to invest their trust or assets in your brand, whatever be their requirement.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">Other than doing well on social media, internal linking on your website, and external links leading the visitors on your landing page, you may also keep an eye on the influencing factors on which you have not much control. What are these influencing factors? It’s your brand’s video content result, image based content’s result, news related to your brand, and following search engine result pages (SERPs) thoroughly.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">So all in all, whether you started your brand years ago or just stepped in with your startup, <a href="https://www.interactivebees.com/Online-Reputation-Management-Services.html" target="_blank"><i><b>ORM</b></i></a> is the ultimate help you would constantly need.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-27991391192383110092017-11-29T21:54:00.000-08:002017-11-29T22:02:27.294-08:004 Mistakes to Avoid in Pay Per Click Advertising<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "calibri"; font-size: 12.0000pt;">Innumerable searches fo</span><span style="font-family: "calibri"; font-size: 12.0000pt;">r <a href="https://www.interactivebees.com/ppc-pay-per-click-consultant-company.html" target="_blank"><i><b>Pay Per Click Services</b></i></a> </span><span style="font-family: "calibri"; font-size: 12.0000pt;">ha</span><span style="font-family: "calibri"; font-size: 12.0000pt;">ve bombarded the search engine in past few years. Reason is just one, brands don’t want to do any silly mistake on their own so they look for professional help in the market. Besides, if you still want to do it on your own, try to avoid the following mistakes in PPC advertising.</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span><br />
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<b><span style="font-family: "calibri"; font-size: 12pt;">Not the Home Page, Please!</span></b><b><span style="font-family: "calibri"; font-size: 12pt;"><o:p></o:p></span></b></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">PPC is about promoting specific product or service or simply highlighting the sale. So don’t do the silly mistake of sending your audience on your website’s home page if they click on your ad as they want to see that specific thing only.</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 12pt;">Keyword Stuffing? Seriously?</span></b><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">You must be living under a rock if you are still using more than one keyword in your meta tags (and the content also), then please stop this torture on your own business and use the optimised keyword/s. Even one would be enough!</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 12pt;">No Misspelling</span></b><b><span style="font-family: "calibri"; font-size: 12pt;"><o:p></o:p></span></b></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">Example- If PPC keyword is ‘hotels in Delhi’ you can’t rank or do better with ‘hotles in Deli’. So just make sure not to be in such hurry, just proofread before posting and pay special attention towards grammar too.</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 12pt;">Do The Math</span></b><b><span style="font-family: "calibri"; font-size: 12pt;"><o:p></o:p></span></b></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">How much you wold be spending on single <a href="https://www.interactivebees.com/ppc-pay-per-click-consultant-company.html" target="_blank"><i><b>PPC</b></i></a> ad, totally depends on:</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><br /></span><span style="font-family: "calibri"; font-size: 12.0000pt;">-type of your campaign</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><br /></span><span style="font-family: "calibri"; font-size: 12.0000pt;">-keyword’s cost</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><br /></span><span style="font-family: "calibri"; font-size: 12.0000pt;">-keyword’s success</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><br /></span><span style="font-family: "calibri"; font-size: 12.0000pt;">without analysing these, you can’t finalise your budget.</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 12.0000pt;">Hope you find these tips useful!</span><span style="font-family: "calibri"; font-size: 12.0000pt;"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-67694214464835972902017-11-10T00:22:00.000-08:002017-11-10T00:22:47.453-08:00Can Social Media Marketing Companies Help You Make Viral Content?<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjofwObJPwkr6hopVch6O5N9Yt8rg65bTVNX5HbhkUDSQh_alty-AoW7AvyJvSnm4oVIAep3veqxc0EvkhCxyhO8P8DV1q8BM_-WAdeCyD_diicSjxzEXWqvxExIrfbxKGDWn7luXYqVFV7/s1600/Capture.JPG" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" data-original-height="586" data-original-width="888" height="209" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjofwObJPwkr6hopVch6O5N9Yt8rg65bTVNX5HbhkUDSQh_alty-AoW7AvyJvSnm4oVIAep3veqxc0EvkhCxyhO8P8DV1q8BM_-WAdeCyD_diicSjxzEXWqvxExIrfbxKGDWn7luXYqVFV7/s320/Capture.JPG" width="320" /></a><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">Going viral on social media is something even <a href="https://www.interactivebees.com/social-media-marketing-company.html" target="_blank"><i><b>Social Media Marketing Companies</b></i></a> can’t promise to a business. But many fresh researches and studies suggest that there ought to be some pattern that some of these companies, and sometimes individuals follow to acquire a certain target.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12pt; text-indent: 0pt;">So what could be these strategies that may (or may not) make your content go viral and get you hopeful results? Let’s see:</span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">TG Analysis</span></b><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">- You need to study the pattern of your target audience/group, who may benefit your business. Know what all they follow, like, talk about, and update check-ins.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Perfect Platform</span></b><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">- After studying your audience on all the platforms, you need to choose only those, which show you any hope of your brand doing well.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Engaging Content</span></b><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';">- Not talking about spending a fortune on rewarding contests but create some content that your audience would likely to participate with enthusiasm, like promote the trending ‘tag in meme’ series. Tagging is the new viral!</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Help From SM Influencer</span></b><span style="font-family: Calibri; font-size: 12pt;">- Because they might have a deep influencing effect on your TG, it’s better to partner with them and then promote your brand. </span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Measure the Performance</span></b><span style="font-family: Calibri; font-size: 12pt;">- After following your posting pattern for a month at least, analyse your posts’ performance, how much audience they attracted and how many took final decision in your favour.</span><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12pt;">And after doing all these, follow the strategy of promoting such content that will get you desired results.</span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-83534295678865560672017-10-25T22:50:00.000-07:002017-10-25T22:50:31.728-07:00PPC Trends You Need To Follow<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">Pay per click service is doing miracles every day, well, metaphorically! From grand to small business, everyone is using it to get spread awareness about themselves. And not just limited to brand awareness, PPC helps generate more leads, traffic and sales. That is why you would see a significant rise in search of <a href="https://www.interactivebees.com/ppc-pay-per-click-consultant-company.html" target="_blank">Pay Per Click Service India</a>, on search engine.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">And to always remain one step ahead of your competition, you need to keep an eye on the current year’s trends. And the upcoming viral trends of 2018 would be:</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Video Ads</span></b><b><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12pt;">To connect with the audience on more interactive level and convey your message to them in most interesting way, you would need some visual support. i.e. video advertisements. An amazing opportunity for small business.</span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Similar Audiences</span></b><b><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">W</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">hen it comes to increasing conversion rates, the key focus is to analyse the pattern of your audience’s interests, topic, and other things that connect them on peculiar level. This way you may target them </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">all at once</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 12pt;">Relevance of Remarketing</span></b><b><span style="font-family: Calibri; font-size: 12pt;"><o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">It’s like the AI helps your ad follow a person wherever they go. For example, if your potential customer likes something on </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">F</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">acebook, they will see it on </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">YouTube</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">, </span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">I</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">nstagram, and similar platforms. This way, they become more familiar with your business.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">Other than these, you may also try Google s</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">h</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';">opping campaign, live data, database marketing, text ads and more.</span><span style="font-family: Calibri; font-size: 12.0000pt; mso-bidi-font-family: 'Times New Roman'; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-10225185808005560722017-07-10T22:50:00.000-07:002017-07-27T05:54:45.842-07:00Do You Know The 3 Essentials For Your Website?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "calibri"; font-size: 11pt;">Businesses these days must have an official website that is well-versed with all the essentials updated tools. There are three most important things that a website should have and a </span><span style="color: #7030a0; font-family: "calibri"; font-size: 11pt;"><a href="https://www.interactivebees.com/" target="_blank">web design agency</a></span><span style="font-family: "calibri"; font-size: 11pt;"> must know. Read on to find out.</span></div>
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<span style="font-family: "calibri"; font-size: 11.0000pt;"><span style="font-size: 11pt;">Every brand has one </span><span style="font-size: 11pt;">‘big communication’ that tells their brand message. It could be used to tell the customers about your ideology, products and services, etc. The message is conveyed on your website as well. But the key to effective communication is keeping your message short and simple. The more concise it is, the better it is for people to remember your brand.</span></span></div>
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<span style="font-family: "calibri"; font-size: 11pt;">A ‘<b>Call to Action’</b> button on the homepage of your website is necessary these days. It compels your customers to take immediate actions like inquiring about a product or service, requesting a quote, making purchases, posting a query, write reviews or testimonials, and many more. ‘Call to Action’ makes your website more interactive, because of which people spend more time on your page and get to know about your brand better.</span></div>
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<span style="font-size: 11pt;">List all the <a href="https://www.interactivebees.com/social-media-optimization.html" target="_blank">Social Media</a> handles on your website. This makes it easy for people to connect with your brand through social media platforms. Also, put a ‘share’ option along with the handles for your customers to easily share posts that they like.</span></div>
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<span style="font-family: "calibri"; font-size: 11.0000pt;"><span style="font-size: 11pt;">Check your web page now and see if you have these essentials there. </span></span></div>
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Reference By : http://interactivebees.weebly.com/interactive-bees/3-website-essentials-that-a-web-design-agency-must-know</div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-69915647542063803152017-06-11T22:26:00.001-07:002017-06-11T22:26:42.996-07:00Know The Power Of Hashtag For Your Brand<div dir="ltr" style="text-align: left;" trbidi="on">
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Using Instagram for your business purposes won’t get you any returns without hashtag. Simply Measured has reported that post engagement is increased by 12.6 percent by using just a single hashtag. Hence, there’s no better way of driving organic traffic than using a hashtag.</div>
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<a href="http://www.interactivebees.com/social-media-marketing-company.html" rel="noopener noreferrer" style="background: transparent; border: 0px; color: #743399; margin: 0px; padding: 0px; vertical-align: baseline;" target="_blank"><img alt="hastag" class="alignnone size-full wp-image-862" data-attachment-id="862" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"admin","camera":"","caption":"","created_timestamp":"1495794682","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="hastag" data-large-file="https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=640?w=640" data-medium-file="https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=640?w=300" data-orig-file="https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=640" data-orig-size="771,452" data-permalink="https://interactivebees.wordpress.com/2017/05/25/know-the-power-of-hashtag-for-your-brand/hastag/" sizes="(max-width: 640px) 100vw, 640px" src="https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=640" srcset="https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=640 640w, https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=150 150w, https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=300 300w, https://interactivebees.files.wordpress.com/2017/05/hastag.jpg?w=768 768w, https://interactivebees.files.wordpress.com/2017/05/hastag.jpg 771w" style="background: transparent; border: none; height: auto; margin: 0px; max-width: 100%; padding: 0px; vertical-align: baseline;" /></a></div>
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#summer and #love are the words that are most popular as hashtags. However, a <span style="background: transparent; border: 0px; color: black; margin: 0px; padding: 0px; vertical-align: baseline;"><strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;"><a href="http://www.interactivebees.com/social-media-marketing-company.html" rel="noopener noreferrer" style="background: transparent; border: 0px; color: black; margin: 0px; padding: 0px; vertical-align: baseline;" target="_blank">social media optimization company</a></strong></span> must know that using such hashtags alone won’t drive engagement or good quality traffic. Reason? These are not specific, and therefore attract random group of people, leaving your target audience behind.</div>
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The key to getting maximum engagement is being more specific. Use your brand or campaign specific hashtags along with several frequently used ones to attract engaging audience.</div>
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One way you can start is by reviewing the popular companies in your domain and check the hashtags that they use. You can prepare a list and then test those hashtags on your Instagram posts. In this manner, you’ll get to know what works for your brand and what not. The more specific you remain, the better it would be for your brand.</div>
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Save yourself from the cumbersome process of typing all the hashtags every single time by creating a post signature for Instagram. You can save it online; so you just have to select and paste it. Though Instagram allows you to use utmost 30 hashtags, it’s advised to keep the number of hashtags limited. Too many hashtags make your communication haphazard and unclear.</div>
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Whether you wish to create awareness about your brand or increase the number of your followers, hashtag is the most sought after tool that works incredibly for Instagram.</div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-33687470015129172462017-05-29T22:13:00.000-07:002017-05-29T22:13:03.443-07:006 Reasons Why WordPress Website Is Best For Small Businesses<div dir="ltr" style="text-align: left;" trbidi="on">
<iframe allowfullscreen="" frameborder="0" height="485" marginheight="0" marginwidth="0" scrolling="no" src="//www.slideshare.net/slideshow/embed_code/key/whvzC5tkJTc6GT" style="border-width: 1px; border: 1px solid #ccc; margin-bottom: 5px; max-width: 100%;" width="595"> </iframe> <br />
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<strong> <a href="https://www.slideshare.net/interactivebees/6-reasons-why-wordpress-website-is-best-for-small-businesses" target="_blank" title="6 Reasons Why WordPress Website Is Best For Small Businesses">6 Reasons Why WordPress Website Is Best For Small Businesses</a> </strong> from <strong><a href="https://www.slideshare.net/interactivebees" target="_blank">Interactive Bees</a></strong> </div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-21645686359745513052017-05-10T23:43:00.000-07:002017-05-10T23:43:59.699-07:00Tips To Hire The Right Web Developer For Your Website<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: Calibri;">To keep your business growing in this tech savvy world, hiring an efficient </span><span style="color: #7030a0; font-family: Calibri;"><a href="https://www.interactivebees.com/">web development company</a></span><span style="font-family: Calibri;"> for your website has become imperative. Here are the top 10 tips that you need to know to hire the right web developer.</span></div>
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<b>‘Must-have’ skills and specifics</b></div>
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Note down all the skills/specifications you’re looking for in a web developer. Then evaluate your company culture. Based on the specifications and culture, look for the ideal candidate or company. Always remember not to be so picky while choosing; try to understand the work system of the engineers as well.</div>
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<b>Go by the market price</b></div>
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Know in advance the market price for hiring a <span style="color: #7030a0;">web development company</span>. Choose what suits you the best according to your budget. </div>
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<b>Hunt for team players</b></div>
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Always keep in mind that a project becomes successful only when the team members work together. Make sure that your team responds to requests and daily or weekly communications. </div>
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<b>Follow-ups and deadlines</b></div>
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New arrivals, updates, road maps, etc. must always be done under set deadlines. So, hire a candidate or company that meets the given deadlines and complete their tasks in the given time-frame. </div>
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<b>Think about standards</b></div>
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While working on the codes for your website, make sure that your developer doesn’t cause any problem for any other developer working on the code, and meets the standards at the same time. Always ensure that only quality work is delivered. </div>
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<b><a href="https://www.interactivebees.com/Website-Design-Portfolio.html">Portfolio check</a></b></div>
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Before finalizing the web developer for your company, check their portfolio thoroughly. Look into the kinds of clientele that they’ve worked with, as this would help you in making the right decision according to your requirements.</div>
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Hope these tips help you in getting the right web development company for your website that deliver work with class and quality. </div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-62939839267420862622017-04-16T22:06:00.000-07:002017-04-18T05:26:54.640-07:00What Should Come First? Content or Design?<div dir="ltr" style="text-align: left;" trbidi="on">
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<span style="font-family: "calibri"; font-size: 10.5000pt;">When you hire a </span><span style="color: #7030a0; font-family: "calibri"; font-size: 10.5000pt;"><a href="https://www.interactivebees.com/" target="_blank"><b>web development company</b></a></span><span style="font-family: "calibri"; font-size: 10.5000pt;"> to make your business website, questions regarding the order of work might start to mushroom. You might wish to start working on the design first if you</span><span style="font-family: "calibri"; font-size: 10.5000pt;">’re tech savvy and know all the programming and coding. There are unlimited options in designing today - parallax scrolling, swirly animations, imbedded plug-ins, smooth functioning java, customized shades and fonts - that add a magical wow factor to your website.</span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 10.5000pt;">But all the efforts put into designing a beautiful website might go in vain if the content is unresponsive or not in sync. To make sure that your design keeps the user captivated to your website, your content has to be effective enough. </span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 10.5000pt;">Read on to find out why content is equally important to the design.</span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj0_vwzqaFsZwlk_V5l_FYxOF1qpoVHLg-Xp39ayhvRzn3u6YvskPxuPy_qOr9XHQRjlyHWfvEEcaUbZocU8wFB_ZiB3qFwayKDsFAJpMwzW3LLKfy20XXh3GrX7MclkjoSV3rtzIgUlKSo/s1600/Quality-Website-Design.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj0_vwzqaFsZwlk_V5l_FYxOF1qpoVHLg-Xp39ayhvRzn3u6YvskPxuPy_qOr9XHQRjlyHWfvEEcaUbZocU8wFB_ZiB3qFwayKDsFAJpMwzW3LLKfy20XXh3GrX7MclkjoSV3rtzIgUlKSo/s400/Quality-Website-Design.jpg" /></a><span style="font-family: "calibri"; font-size: 10.5000pt;"><br /> </span><b><span style="font-family: "calibri"; font-size: 10.5pt;">Design can be pricey</span></b></div>
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<span style="font-family: "calibri"; font-size: 10.5000pt;"><b><br /></b></span><span style="font-family: "calibri"; font-size: 10.5000pt;">Starting with the design can cost you a huge sum of money as it would be vaguely designed, not knowing about the target audience and content. It might look fantastic, but won’t be economical. The website might have a lot of content, which would leave little scope for the artistic design. On the other hand, your design might prove to be very minimal or simple if the content is limited.</span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 10.5pt;">Haphazard content</span></b></div>
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<span style="font-family: "calibri"; font-size: 10.5000pt;"><b><br /></b></span><span style="font-family: "calibri"; font-size: 10.5000pt;">Most designers or <b>web development agencies</b> often make the mistake of selecting a pattern or template at the very beginning of the website. This would restrict the content writers as they would have to write the content according to the categories designed. This isn’t good for the business.</span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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<b><span style="font-family: "calibri"; font-size: 10.5pt;">A state of dilemma</span></b></div>
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<span style="font-family: "calibri"; font-size: 10.5000pt;"><b><br /></b></span><span style="font-family: "calibri"; font-size: 10.5000pt;">When designers would not have the content, they would not know the basis for designing. Also, the content team would face problem in writing something that fits the design. Therefore, content should be written in the first place, hence making the designing more easy and appealing.</span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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<span style="font-family: "calibri"; font-size: 10.5000pt;">If you wish to design a website that makes the viewers stay for long and click often, make sure that your content fits well into your design.</span><span style="font-family: "calibri"; font-size: 10.5000pt;"><o:p></o:p></span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-19373419109422043012017-04-03T21:34:00.001-07:002017-04-03T21:34:19.443-07:00Do Content And Technical Audits Still Hold Relevance?<div dir="ltr" style="text-align: left;" trbidi="on">
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<a href="https://www.interactivebees.com/Search-Engine-Optimisation.html" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;" target="_blank"><img border="0" height="145" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdfp_ULbDh-hdTwIKQRo3feUazrvGMTcWPMG0xBgpjCr-j-AYPxLVctz1GA_XIV0BOSZQ-s4NoCuDg_2d5kBvlLBk2jB-vdYuZnTvFDSAmDsrccJrBEF5C1xixFzzl9lP-uJWWwN02fMzS/s200/seo-company-delhi.jpg" width="200" /></a><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">To know about website issues and improvement areas, SEO audits are very important. Though content and technical audits play a major role in SEO, over the years, they have evolved and expanded their horizons. Audits these days consist of a lot many things other than just broken links, status codes and indexation. These now include other aspects like content engagement, navigation, conversion factors, and content gap analysis. </span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">Site audits are quite </span><span style="color: #7030a0; font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">affordable</span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">, and for any </span><span style="color: #7030a0; font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><a href="https://www.interactivebees.com/Search-Engine-Optimisation.html" target="_blank"><b>seo company in Delhi</b></a></span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"> or other metropolitan city of India, it</span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">’s important that they pay much attention to the barriers that consumers face, and resolve them. This is how you can actually extract big opportunities. Prioritizing efforts to fulfill the needs of your customers can gain maximum returns for your clients.</span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 10.5pt;">Hygiene Optimization: the hub of content and technical audits</span></b><b><span style="font-family: Calibri; font-size: 10.5pt;"><o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">Hygiene Optimization is extracting the content and technical aspects of your site in the best feasible manner. It calls for striving to improve your performance further. Under hygiene optimization, you continually make small improvements with the help of content optimization and technical audits, like:</span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">- Using paid search insight to increase CTR</span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><br /></span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">- Improving the information architecture on the site and conversion journey</span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><br /></span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">- Ensuring the return of correct status codes and indexing all the relevant pages</span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<b><span style="font-family: Calibri; font-size: 10.5pt;">Strategic Consultancy: the hub of insight</span></b><b><span style="font-family: Calibri; font-size: 10.5pt;"><o:p></o:p></span></b></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">By understanding the consumers and the way they interact with different brands, you can easily get an idea of their requirements and needs at every stage. This will help you to figure out the opportunities that brands have, and ways to utilize those as well. For example:</span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><br /></span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">- The experience of the website leading to a fall-off in purchase path</span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><br /></span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">- Site structure that is not optimally based on SEO practices and user experience</span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><br /></span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">After getting to know the insights, you can focus on the audit part and draft a solution that is consumer-focused. </span><span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';"><o:p></o:p></span></div>
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<span style="font-family: Calibri; font-size: 10.5000pt; mso-bidi-font-family: 'Times New Roman'; mso-fareast-font-family: SimSun; mso-font-kerning: 1.0000pt; mso-spacerun: 'yes';">Thought audits still remain as an important factor in SEO, there has been a major change in their role - pretty much for the brands, as well as their consumers. </span></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0tag:blogger.com,1999:blog-3116633418785431820.post-6604425341726401382017-03-24T02:15:00.000-07:002017-03-24T02:15:01.995-07:00How To Make A Successful Corporate Video<div dir="ltr" style="text-align: left;" trbidi="on">
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Intended for the corporate sector and B2B environment, a corporate video is an audio-visual communication material, targeted for a specific audience for business purposes. A professionally made corporate video has greater chances of garnering more and more audiences. Hence, it’s imperative for an <a href="https://www.interactivebees.com/Corporate-Video-Production.html" style="background: transparent; border: 0px; color: #743399; margin: 0px; padding: 0px; vertical-align: baseline;" target="_blank"><img alt="Video-Marketing-Strategy.jpg" class=" wp-image-777 alignright" data-attachment-id="777" data-comments-opened="1" data-image-description="" data-image-meta="{"aperture":"0","credit":"","camera":"","caption":"","created_timestamp":"0","copyright":"","focal_length":"0","iso":"0","shutter_speed":"0","title":"","orientation":"0"}" data-image-title="Video-Marketing-Strategy" data-large-file="https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=640" data-medium-file="https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=300" data-orig-file="https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg" data-orig-size="4197,2801" data-permalink="https://interactivebees.wordpress.com/2017/03/22/how-to-make-a-successful-corporate-video/video-marketing-strategy/" height="198" sizes="(max-width: 296px) 100vw, 296px" src="https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=296&h=198" srcset="https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=296&h=198 296w, https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=592&h=396 592w, https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=150&h=100 150w, https://interactivebees.files.wordpress.com/2017/03/video-marketing-strategy.jpg?w=300&h=200 300w" style="background: transparent; border: none; display: inline; float: right; margin: 4px 0px 12px 24px; padding: 0px; vertical-align: baseline;" width="296" /></a>advertising agency or any professional corporate video production company to know what exactly forms a great communication audio-visual.</div>
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<strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;">Know your audience first</strong></div>
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Effective marketing is positioning your brand in the eyes of the targeted audience. A product or service would not appeal to your audience unless you accompany it with a strong message, taking into consideration their problems and concerns. Gather information about the people you need to address, and build your communication according to their interest.</div>
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<strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;">Create an emotionally connecting story</strong></div>
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A large number of <strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;"><a href="https://www.interactivebees.com/Corporate-Video-Production.html" style="background: transparent; border: 0px; color: #743399; margin: 0px; padding: 0px; vertical-align: baseline;" target="_blank">Corporate Videos</a></strong> focus on displaying the facts and figures about their company or business. Such videos fail in getting the attention of the audience for a long time. To make people watch your video till the end, along with remembering your message, it’s important to establish an emotional connection with them.</div>
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<strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;">Don’t narrate, rather exhibit</strong></div>
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Currently, the most sought after medium for marketing communication is videos. Due to its greater engagement rate, you can actually showcase the functioning of your product. This way, you’ll be easily able to grab the attention of your audience and convey your message effectively</div>
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<strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;">Keep your customer in focus</strong></div>
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While making corporate videos, you need to think from the perspective of your customers. Pay attention to what they want or look for. Do not keep talking about yourself or your company policies or brand values. Focus on the problem area of the customers and deliver solutions to the same – this is what would matter to them the most. Your audience should be able to connect with you.</div>
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<strong style="background: transparent; border: 0px; margin: 0px; padding: 0px; vertical-align: baseline;">Share your ideologies along with work</strong></div>
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People these days expect a great level of transparency in business. This is where you need to display your core values and beliefs. Don’t keep preaching about your work, product or services; tell your audience about what your brand stands for.</div>
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To create great audience interaction with your brand, get a professional audio-visual made from a reputed corporate video production company. Don’t forget to include a ‘call to action’ at the end of the video. Use all smart ways like effective SEO to place and promote your videos.</div>
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Reference By : <a href="https://interactivebees.wordpress.com/2017/03/22/how-to-make-a-successful-corporate-video/">https://interactivebees.wordpress.com/2017/03/22/how-to-make-a-successful-corporate-video/</a></div>
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Interactive Beeshttp://www.blogger.com/profile/03011465223302455816noreply@blogger.com0